Cat Scan

News… and then some.

Archive for the ‘Business’ Category

WCAX Farm Bill Concerns PKG 2/16/13

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By Cat Viglienzoni — March 9, 2013

Continuing my backlog of work that I didn’t post for months… I filled in on the reporter side again on a Saturday back in February, covering an annual meeting of the St. Albans Dairy Cooperative and talking to dairy farmers about their frustrations with the Farm Bill saga playing out on Capitol Hill still.

It was a pretty well-attended meeting, certainly from the political front (the Governor and most of our congressional delegation showed up, and Sanders had been planning to) — I felt most of it was what we had already heard from them though, but it was important to check back in on the issue, since there are a number of dairy farms in the state.

It aired at 6 p.m. and 11 p.m. February 16, and again on February 18 for Monday’s morning show.

Considering that and my VO/SOT for the day were both on agriculture meetings (the other was the NOFA winter conference), both attended by the same politicians, it felt like a broken record!



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March 9, 2013 at 9:12 AM

WCAX Blue Bandana Chocolates PKG 10/20/12

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By Cat Viglienzoni — October 23, 2012

Serious throwback to senior year of college this weekend… I was back on my (second-favorite) beat — the chocolate beat! I reported on a new venture within a popular Vermont chocolate company. (For those of you just tuning in… I did my entire senior thesis on chocolate. Looking back on that after working in the professional industry for more than a year… slightly embarrassing, but it was fun.)

Lake Champlain Chocolates launched their Blue Bandana Chocolate line — currently a single-man operation (run by the owner’s son Eric Lampman) focused on bringing out the flavors of the beans themselves, which differ depending on where the beans come from. So yes, cacao beans from Guatemala and Madagascar DO taste different.

I thought the piece turned out well — it was visually appealing (but when isn’t chocolate visually-appealing?), and I was very comfortable with the subject matter. I think my photographer Mark had fun with it too, and he certainly made the piece look great!

I tried the three flavors they had there (they said more are on the way in the coming months) and I think my favorites were the Guatemala and the Madagascar sans pepper. I tend to prefer a bit more of a cayenne flavor with my dark chocolate if I’m going to add pepper. But that said, it was still very good.

Also, and I didn’t really get to this in my piece due to time constraints, but to really enjoy chocolate you have to appreciate the aroma as well as the straight-up taste, because the two senses are quite connected. This explains why when you have a cold and your nose is stuffy, things taste bland.


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October 23, 2012 at 10:24 AM

WCAX Electricity Efficiency Grant PKG 10/1/12

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By Cat Viglienzoni — October 3, 2012

As promised in my last post, the second installment of Mondays work — this one is the evening news piece that I did. It was a shorter piece (by our station’s standards) on a new grant/initiative in Burlington to introduce “on-bill financing” to small business owners looking to upgrade to more electrically-efficient appliances, etc. but who didn’t have the upfront capital to invest.

It ran in the A block of the 6 p.m. news on October 1, 2012.

It was not designed to be a longer piece because to be more in-depth I needed to actually go talk to small business owners, and due to the time constraints of that particular day (and the fact that I think it’s still a bit early to track them down, seeing as they hadn’t heard about the initiative yet), I was not going to be able to do that. It would be a good follow for sometime after the new year when the program actually rolls out.

So a decent piece for what it was, I thought.


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October 3, 2012 at 4:19 PM

WCAX Everything Animals: Pet Spending PKG 4/2/12

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By Cat Viglienzoni — April 2, 2012

It’s been a bit, but I’m back filling in for reporter duty — this time on a Sunday. I ended up choosing a story that I would also be able to run again on Monday for our Everything Animals segment on my show — a look at how a national increase in pet spending is having a local impact. It originally aired Sunday, April 1 at 6 and again at 11.

This piece was fun to do — there were lots of dogs (and one very fluffy but generally tolerant cat). The standup with the dog was so good — that pit bull was so sweet. She put up with three takes on the standup and two datas. What a good girl. I have to remember to post the outtakes where she tries to lick my face during the standup. That was cute.

I did have to go home after the interview at Gulliver’s and change though — all the dogs were large-ish and very inquisitive, so I had quite a few dirty pawprints on me by the time I was done!


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April 2, 2012 at 3:07 PM

WCAX Teaching Kids Financial Planning PKG 3/16/12

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By Cat Viglienzoni — March 16, 2012

NCAA basketball has a way of messing with your newscasts. You may have to start some late or, as was the case with our noon and 11 p.m. news, lose the broadcast altogether.

Now how does that affect me, you wonder? Well, it means we don’t have anything new from the night for our morning audience. These are two different audiences for the most part… I doubt many of our viewers who watch the morning news stay up for the 11 p.m or the other way around. Thus any new reporter piece for 11 is new for our viewers in the morning.

But since there was no 11 p.m. Thursday, I wanted to make sure we still had some sort of new content for the morning, so I went out and did a reporter piece that I could front live on my show. Hence this piece on a conference aiming to teach parents/teachers how to start conversations about financial planning with minors and thus better prepare them for when they hit the responsibilities that come with getting out of school.

Not a groundbreaking piece, but hopefully something that at least encouraged parents or teachers to incorporate some life money lessons into their conversations or curriculum.

In any case, I fronted the piece live at 5:30 a.m. and 6 a.m., plus a cutdown VO/SOT version for an 8:25 cut-in (which I didn’t catch on tape, unfortunately). And then it ran again in the 5 p.m. news today too. And I did the morning webcast, but didn’t get a copy of that either. So just the reporter piece for today!


Written by Cat Viglienzoni

March 16, 2012 at 8:45 PM

Small Business Saturday – Fall 2010

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By Cat Viglienzoni – May 19, 2011

This reporter piece is on Small Business Saturday, a campaign aimed at promoting small businesses during the holiday retail season. I went out to Roslindale, MA to cover this, kind-of at the last minute. Small Business Saturday was on November 27, 2010.

This was another class piece, so it did not air.

The major thing keeping this piece from being a good one was the unfortunate fact that my lav mic (the one that clips onto someone’s shirt) died, and I couldn’t tell. So the only reason I got any of what the store owner said in her interview was because my camera’s internal mic (the one built in to the camera) picked up the interview. Unfortunately, it also picked up all the background noise as well, including the humming of the refrigerators for the cheese. And it picked up her voice very faintly. So when I boosted the audio so you could hear her, I also had to boost the background noise. It’s a no-win scenario.

Also, I wasn’t able to use a tripod for some of the b-roll shots because the locations didn’t allow for it (crowds + tripod = people blocking your camera’s view), so some of the shots are shaky, which isn’t great.

I had help shooting the standup from a photographer who was also covering the event for his station.


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May 19, 2011 at 2:02 PM

SEIU Jobs Rally at Copley Square: EIV News, Spring 2011

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By Cat Viglienzoni – May 18, 2011

For this piece, I went out and covered a rally hosted by the local SEIU branch that called for more full-time jobs and better pay.  The rally was on Saturday, February 12, 2011.

This piece aired on EIV News at 9 on February 16, 2011.

SEIU Jobs Rally from EIVTV on Vimeo.

This piece I did as a one-man-band journalist, so I was running all over the place.

Things I’d have done differently: I would have had someone else voice the translation of her quote. However, since I was producing this on my own, we had to make do with me.  I also should have gotten to the natural sound (like the crowd) sooner.

I also would have liked to get the employer’s side of the story – I think this piece could have benefited from that.

On a more personal critique level, I also should have worn a jacket in my standup, since it was absolutely FREEZING out, but in the course of my reporting, it had gotten some sort of dirt/white powder on it (I think it was from the salt on the ground to break up the ice?), so I had to make do with just my blazer and the shirt for the standup. It looks weird. And if I look frozen to the bone… well, I couldn’t feel my feet again properly for a couple hours after I got home from the rally. One of those “the temps aren’t that cold but the wind chill is brutal” days.

So, all in all, not a horrible piece, but not a great one.


Written by Cat Viglienzoni

May 18, 2011 at 10:53 PM